|
Take
a deep breath and spend a few minutes comparing our Consumer Direct
Marketing business model with some other conventional business models.
It's an eye-opener. You may want to print this one out and fill
in the blanks on the right. Then decide which plan JUST
MAKES SENSE.
|
Investment Category
|
Franchise
|
Retail Store
|
Home Business
|
What can you afford?
|
|
Training
|
included
|
$15,000
|
$0
|
p |
|
Initial Investment
|
$400,000
|
$20,000
|
less than $100
|
p |
|
Working Capital
|
$100,000
|
$25,000
|
$0
|
p |
|
Inventory
|
included
|
$100,000
|
$0
|
p |
|
Advertising
|
$5,000
|
$1,800
|
$0-$100
|
p |
|
Space/Rent Cost
|
$6,500
|
$2,700
|
$0
|
p |
|
Overhead
|
$4,500
|
$1,200
|
$0
|
p |
|
Employees
|
$25,000
|
$2,000
|
$0
|
p |
|
Now lets look at the totals. Hang on...
|
|
Initial "Start Up" Cost
|
$500,000
|
$160,000
|
less than $100
|
p |
|
Monthly Cost
|
$41,000
|
$7,700
|
$50-$150
|
p |
|
Total Daily Risk
|
$541,000
|
$167,700
|
$50-$150
|
p |
|
Monthly Break-Even Cost
|
$42,000
|
$8,600
|
$50-$150
|
p |
|
Now that we've looked at the costs, let's look at the requirements and other business evaluations.
|
|
Work Hours per week
|
40-60
|
60-80
|
1-40
|
p |
|
Business can fail and you lose initial investment
|
Yes
|
Yes
|
No
|
p |
|
Earnings potential up to
|
$200,000
|
$60,000
|
$1,000,000
|
p |
|
Pays you if you are sick or disabled?
|
No
|
No
|
Yes
|
p |
|
Creates Retirement Income?
|
No
|
No
|
Yes
|
p |
|
You can afford to start today?
|
No
|
Maybe
|
Yes
|
p |
Well, that was fun, wasn't it? But even though you may have had a pretty good idea what the numbers were going to be, it helps to see them in black and white. The choice was simple to us.

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© 2000 RJA Product Systems, LLC
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